They are citing greater profit with analysis showing margins from technical crops at 60% and "sometimes 70%", compared with 19% from winter wheat.
The problem with financial analysis, it doesn’t always give you the full picture.
In my experience it is dangerous to chase margins, you need an overall strategy with a mix of crops according to your competitive advantage, machinery policy and risk management.
Sintal go on and say that they find winter wheat more vulnerable to weather conditions. All crops are vulnerable to weather, they live outside, that’s why you need a range to spread the risk.
When you have been farming long enough you learn to accept that it’s always too hot/cold/dry/wet for any given crop at any given time.
They'll have to update their website then, it states their goal is to become one of the leading producers of cereals in Ukraine and Europe.